For the Regulatory Impact Statement Consultation Report. Eligibility for Country of Origin claims in the Complementary Medicines Sector. Department of Industry, Innovation and Science. See: https://consult.industry.gov.au/cool-taskforce/clarifying-eligibility-for-origin-claims/supporting_documents/EligibilityfororiginclaimsintheComplementaryMedicineSectorRIS.PDF
The options suggested:
I support option 3c.
- Consumers would benefit from an easily identifiable visual representation of the proportion of imported ingredients.
- Consumers would be informed of the proportion of ingredients that are imported.
- Consumers are already familiar with the combination of AMAG logo and ingredient proportion bar chart from food labelling, so replicating that style on complementary medicines would require little adjustment from consumers.
- Manufactures may not want to provide information on the label that ingredients are imported.
- More information on the label may be a cost to manufacturers.
- Cost to manufacturers to track proportion of imported ingredients and adjust labelling as required.
- Manufacturers may see the bar charts a detriment to their marketing efforts.
Benefits to consumers should be prioritised over minor problems to manufacturers.by