It’s hard to take TGA “reform” seriously when progress is so slow. The latest consultation document comes over a decade after concerns (and reform suggestions) about therapeutic goods advertising (especially the promotion of complementary medicines) was first raised.
Table 1. History of advertising regulatory reform
After consideration of public comment on this latest document, the TGA have said they will then prepare a final RIS to assist Government consideration of proposed regulatory reforms.
Meanwhile, as they have done for the last decade, it seems advertisers will be able to continue to breach the Therapeutic Goods Advertising Code with impunity for some time to come!